Defining Data Quality

 /  Webinar

What Standards Should We Live By? An Online Leadership Forum & Panel Presentation. Leaders from every corner of today’s business environment are working to improve the quality of their data. Our mission at the Data Quality Council is to facilitate collaborative discussions and thought leadership on industry best practices and help guide organizations navigate data […]

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Identity Validation 101 – “The Simple Science & Truth Behind How it Adds Value to your Insights”

 /  Webinar

On May 19, 2015, TrueSample & Digital Marketing & Measurement (DM2) presented the webinar titled “Identity Validation 101”.  Mark Menig, CEO of True Sample and Chuck Miller, President of DM2 presented the basic principles for implementing an effective identity validation process and quantifying the risks of not using identity validation on your research or data acquisition […]

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Spring 2015 TrueSample Quality Council Meeting

 /  Webinar

TrueSample hosts Quality Council Meetings twice a year and during the Spring 2015 installment (conducted on March 5, 2015), our speakers, Chuck Miller and Mark Menig, presented the findings from several research-on-research initiatives that were completed with the participation and collaboration of quality minded companies around the industry. Topics included: “Traditional vs. Non-Traditional Sample Sourcing” “Our […]

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