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SoapBoxSample Adopts Two TrueSample Products; Including Recently Unveiled Multi-Device Fingerprint

 /  Press Release

SoapBoxSample continues to demonstrate its commitment to sample integrity SoapBoxSample, a member of the ISA family, is proud to announce their recent partnership with TrueSample, the industry’s gold standard for sample certification. SoapBoxSample recently adopted two of TrueSample’s products; Sample Validation, one of TrueSample’s most trusted and enduring products, and Multi-Device Fingerprint, their newest and […]

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Prodege Partners with TrueSample to Authenticate its Real and Unique Survey Participants

 /  Press Release

November 11, 2014 – Los Angeles, CA – Prodege (www.prodege.com), a leading online survey panel and parent company of consumer engagement brands Swagbucks, SodaHead, and nCrave, has integrated TrueSample’s (www.truesample.com) sample validation solution. TrueSample will verify Prodege panelists, validating respondents for full transparency. Prodege’s market research panel is one of the largest in the industry […]

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Paradigm Sample Integrates TrueSample into its Sampling Platform

 /  Press Release

Port Washington, NY (October 25, 2014) – Paradigm Sample, a global technology enabled data collection specialist is pleased to announce that it will integrate the TrueSample solution platform as part of it it’s portfolio of services. TrueSample, the leading multi-dimensional data http://www.viagragenericoes24.com/viagra-colombia quality solution platform within consumer insights, eliminates the need for manual data cleaning […]

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Lightspeed Continues Services Partnership With TrueSample

 /  Press Release

Relationship Reinforces Lightspeed’s Commitment to Quality WARREN, NJ (October 09, 2014) – Lightspeed, a specialized business of Kantar, the insight, information and consultancy division of WPP, and TrueSample announced an extension to their services partnership, which first began in 2011. Working concurrently with Lightspeed in the U.S., TrueSample, the leading multi-dimensional data quality solution platform […]

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TrueSample Fall 2014 Newsletter

 /  Newsletters

In this issue: A Message from the CEO & Exciting TrueSample Updates TrueSample Website gets a Makeover Upcoming Events (TSQC & The Market Research Event) New Client Spotlight   A Message from the CEO I’ve been working on TrueSample for over seven years now and I couldn’t be more excited about what we’ve been doing […]

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Online Research Quality: The Next Frontier

 /  White Paper

Yes, technology has already improved online research quality dramatically. But data quality issues persist—and new challenges are emerging. The advent of real-time sampling techniques, the proliferation of mobile devices, and the soaring popularity of social media have created new, more nuanced questions about data quality—and increased demand for new approaches and solutions. How will your […]

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Do you know who your respondents are? Measuring data hygiene using respondent validation

 /  White Paper

By Susan Frede, Vice President, Research, Lightspeed Research & Nallan Suresh, Director, Analytics, TrueSample Introduction A growing trend among Kantar’s and the industry’s largest clients is to shift internal marketing research departments from being tactical to being more strategic. Currently, the tactical focus is more retrospective with little influence outside of marketing. The strategic focus […]

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