TrueSample provides you with the tools to achieve a measurable increase in the confidence of your research respondents and results. A patent-pending technology, TrueSample’s software delivers objective assurance that research respondents and results are Real, Unique, and Fraud Free.
TrueSample provides three types of software to help you make sure your results are accurate and authentic. Check out all 3 to see which one(s) are best for your business.
Device Fingerprint prevents duplication by analyzing a number of characteristics from a participant's device and puts them through proprietary algorithms to determine a unique device fingerprint. Fraud Markers checks 10 points of verification to provide unparalleled transparency and control to reduce potential fraud and manage overall data quality.
Identity validation solution that evaluates names, postal addresses, and/or email addresses against third-party consumer databases to determine if they're legitimate and correspond with one another. Provides confidence in knowing that a participant is who they say they are and lives where they say they live. Also allows for the removal of duplicates within and across sources.
The broadest cross platform, cross source, advanced real-time behavioral algorithm. It runs unobtrusively in the background, passively measuring how a participant is interacting with the survey. It works in real-time to spot fake, duplicate, unqualified, and unengaged participants and delivers automation, efficiency, and cost effectiveness to data cleaning practices.
Episode 2 of the Data Quality Download Podcast Series, featuring Lisa Wilding-Brown of Innovate and Mark Menig, CEO of TrueSample recently went live, featuring an extensive conversation about IP addresses and sample buyer expectations. Lisa and Mark dive into a question that has come up increasingly in recent months related to perception of potential sample […]Read the entire article